Why Use Cotera + Iterable

Cotera increases LTV and mitigates churn by improving customer segmentation with pre-built AI models that activate across your ESP, SMS, and on-site CMS via pre-built integrations.

Across clients, Cotera increases revenue from existing customers by 8% per customer.

Clients generate on average a 200% ROI on Cotera’s cost within 2 months.

This by increasing:

• First to second order rate by 30%
• Recommended products by 12x

Cotera’s models run on top of existing data warehouse or Shopify and turnkey activate in your ESP and SMS platform, enabling

• 2 week implementation
• 4 week time to impact

Setup

Prerequisites

Iterable API Key: you will need to create an Iterable API Key to allow Cotera to authenticate with your Iterable account. Iterable have documentation on how to do this here: